Conservatives need a master plan. Jedediah Bila has one piece of it. The younger generation may be the most important target group right now. Think long term.
The message is not one of special interest groups, division or pandering. The message is one of opportunity based on freedoms. Make the connection and show how this works. The job is not easy-self-reliance v. Santa? Tough sell, is it worth doing? Or will we be content to live in the ever increasing nanny state?
Make a plan. It's going to be a long four years, but there's no time to waste.